Archive for November, 2007

It’s just a bit Casual…

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AustralianBlogs.com.au (via BLOG.biz) launches its first WordPress theme! YAY…(it’s even XHTML-OK…I checked)

I hope it’s a stinging blow I strike for fellow untrained, untalented wannabe web designers.

Download it here at your peril.

The Widgetbucks experiment

Following on from the Google war on pagerank, this SearchEngineJournal post got my attention.

I don’t get out much and had never heard of Widgetbucks - so I thougt I’d give it a try - see the new widget in the right-hand sidebar.

I’ll post our findings in the next few weeks.

My blog’s cr&p - get into it!

Not quite, but you get the idea.

In an increasingly crowded media landscape, bloggers need to use their medium find their own ‘voice’ and position their offering:

  • to stand out
  • to attract and retain readers
  • personalise their content

Here’s an interesting case study of a brand that isn’t quite using reverse psychology but is more akin to highlighting their weaknesses (and in doing so, demonstrating their strengths).

‘Telling the truth’ sets the framework for the customer relationship that is based around honesty and trust. Isn’t this what your blog is trying to achieve?

Buggered if you know what to write?

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My partner in slime, Luke Evans went to Podcamp Perth and pointed me to this excellent blog post from Kathryn Greenhill.