Archive for April, 2006

AustralianPodcasts.com.au

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With a smidge of embarrassment, I am somewhat proud to announce the launch of www.AustralianPodcasts.com.au - the sister site to www.AustralianBlogs.com.au and focusses on showcasing local podcasts (both audio as well as the emerging video podcasts).

Why embarrassed? Well, it’s a straight copy of the AustralianBlogs site. Talk about code re-use!

Steve Noble was kind enough to query the importance of differentiating between:

# the URL for subscribing to the podcast
# the URL for the page where you read about the podcast
# the URLs for reading about individual recordings inserted into the podcast stream
# the URLs for listening to the individual recordings

We both decided that links to any of the above would be acceptable given that, at the end of the day, the user would recognise the difference (and People Power would determine the most appropriate usage).

We also discussed the importance (and weaknesses) of tagging. Again, Steve has kind enough to point me to another local blogger, Donna Maurer’s post “When tagging doesn’t work - a comparison of two sites“. Fantastic post which crystallises some of our recent experience with tagging on AustralianBlogs.

A big thank you to Yaro, again for his support.

Richard Giles and Duncan Riley, both of whom listened courteously without bursting into laughter.

Also, thanks to Cameron Reilly for helping spread the word amongst the TPN team; and the Port80 guys (esp. Kay Smoljak) for being the best focus group ever + Mick Real for his help with the great link images.
Podcasting in Australia is more popular than I had expected. I spent an hour testing the site by submitting the ABC/Triple J podcasts myself but since the soft launch on Anzac Day, we have zipped along to over 70 listings.

I would encourage all our users to submit the bookmarks to their favourite local podcasts - you don’t necessarily have to be the podcaster to do so (though this would be fantastic) however I think it might be more beneficial to all if we got site traction quickly.

Local content for local audiences.

HELP AustralianPodcasts HERE

What I love about the Australian blogosphere

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When I approached Yaro to be the patron of www.AustralianBlogs.com.au I had precious little idea as to what sort of response the website would get.

With some estimates of around 450,000 blogs out there in the domestic blogosphere, we always thought the challenge of aggregating them using good old fashioned ‘people power‘ would turn out to be exactly that - a challenge.

But with the pulling power of Yaro and friends (such as Darren Rowse at ProBlogger) we managed a better start than we could have possibly hoped for.

But ever since I read Chris Anderson’s manifesto ‘The Long Tail‘, I’ve always believed that the Aussie web was more than just ninemsn or yahoo7, and specifically the Australian blogging scene, was more than Entrepreneur’s Journey or ProBlogger (I mean that in the nicest way but I’m sure both Yaro and Darren would also agree).

What occurred in the ensuing weeks post-launch, also speaks volumes for the readership of Entrepreneur’s Journey and ProBlogger (and by implication, the Australian Blogging public):

- ‘business’ had 23 links

- ‘adsense’ had only 3 links

- ‘advertising’ 4 links

- ‘marketing’ 17 links

but,

- ‘art’ had 15 links

- ‘cooking’ had 15 links

- ‘design’ 25 links

- ‘family’ 12 links

- ‘food’ 16 links

- ‘media’ 23 links

- ‘politics’ a whopping 36 links!

- ‘travel’ 16 links (with Aussie expats from far-flung Bulgaria, Japan and Albuquerque to name but a few).

Much has been written about how blogging as a medium allows the individual an alternative pathway around the gatekeepers of traditional forms of media (eg. editors etc). Blogs shorten the ‘idea-to-published output’ cycle but also reduces the hoops one must jump though with the traditional means to get an idea or an opinion published.

If you couple this improved publishing probability with the potential spectrum of human endeavour and interests addressed by the ‘Long Tail’ then the humble blog becomes a tool of incredible flexibility and reach.

But wait, there’s more….!

Slap a layer of locality on it, in this case blogs of Australian-origin, and the cacophony of noisy blogs becomes a localised community. Related by blogrolls and communicating by comments and trackbacks.

Imagine that. Long but narrow. Wide but thin.

In closing, we’ve been careful not to play favourites and name blogs (unless it furthers the cause of raising the profile of Australian blogs) however I would like to draw your attention to The Hope Orphanage blog. This organisation runs an orphanage in Timor-Leste under some pretty horrific conditions and use this blog to document their work and attract potential benefactors. Do your own research. Make up your own mind, but I would like to commend the team for their resourcefulness and creativity.

This is the kind of grassroots social activism that makes me proud of the Australian blogosphere.

HELP AustralianBlogs HERE

tags tagging use+of+tags, tagconventions

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We’ve had a real mixed bag (of tags) since launch. Everything from ‘+’ to commas to ALL UPPERCASE.

Some interesting discussions on this topic at:

- Genevieve’s ‘you cried for night

- Steve Noble’s ‘Life in Chippendale

The bottom line, of course, is that the user ultimately decides which tags to use (so long as it is in keeping with the anti-spam, non-adult content principles).

If you need some (non-judgmental) no-obligation guidance, just drop us a line:

email AT australianblogs.com.au

HELP AustralianBlogs HERE

Multi-choice questions and link buttons

I once had a friend that grouped and manually counted up all the multi-choice answers on his tests. He always allowed two or three minutes at the end of the session for this little indulgence.

Now, I’m no David Beckham but since the release of our link buttons, I’ve noticed a preference for the fractured cork with the wheelbarrow a close second.

Thanks to all that took the time to cut and paste. Every bit of sidebar real estate is precious and we appreciate your generosity.

HELP AustralianBlogs HERE

Looking for thingamabloggy?

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Wondering if your blogroll buddies have submitted their blogs?

Now you can use our new Rollyo search box….OR….if you prefer, browse blogs alphabetically. The last option is a little slow, but much more worthwhile.

HELP AustralianBlogs HERE