Archive for March, 2006

People Power vs. the Folly of Herds

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Community-driven websites are a great study in Malcolm Gladwell-esque social epidemics. On the one hand, the so called ‘wisdom of crowds’ acts as a sort of self-administered antibiotic - cleansing bugs and other nasties as they go. They bounce spam and gratuitous adult content etc. and they quickly let others know of the good stuff. We can see how del.icio.us, Digg and craigslist help quickly and effectively spread the word on a great site or blog (sometimes quicker than the search engines or traditional news portals can index or find them) whilst letting the community vote down or even help remove irrelevant content.

The flipside is the irrational exuberance inherent in such popularity contests. People join community websites for many reasons. They question, respond and interact for many reasons. Some have purely altruistic drivers, whereas some are just PageRank mercenaries (not that it’s a bad thing). My point is simply that these ‘Top xxx’ or ‘Popular’ lists should be interpreted with that in mind. Like that tosser that listed his Australian blog last week and used ALL UPPERCASE TAGS…

(In all fairness, we didn’t have the validation rules that we should have…until now.)

‘What’s Popular’ lists and SEP etc take on a mainstream, utilitarian approach to information. They ‘pool’ attention and generate hype and buzz which is very useful for disseminating info to a large group of interested parties. But a ‘cost/benefit’ approach doesn’t always work. There is such a thing as the ‘Long Tail’…

AustralianBlogs.com.au is, and will always be, a community-driven site.

We believe and rely wholly on the goodwill of the community that submits bookmarks of Australian blogs, as well as that of the blog readership. We value transparency and believe in the sovereignty of choice.

YOU decide:

  • which blogs interest you
  • what’s popular
  • which feeds to subscribe to
  • which applications to use in reading, writing or using blogs
  • what tags to use to describe your blog

AustralianBlogs.com.au will have imperfections. The blogs submitted might not use the relevant tags or may contain typos. These imperfections will be minimised using technical means however such imperfections are part of the double-edged sword that is the community-driven website.

In short, we believe that people power (warts and all) provides that best combination of hype + long tail OR mainstream vs niche.

We’re not your WHEREIS street directory. All we can give you are fuzzy directions.

(In compiling this post, I referenced Delicate Genius Blog “Popularity does not equate to relevance”)

HELP AustralianBlogs HERE

i luv youse awl

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When you’re a new website, every link is gold. But when you are a volunteer-outfit, every recommendation is like receiving an organ donation.

Thank you to Yaro Starak, Darren Rowse, Duncan Riley, David Wallace, Trevor Cook, Olaf, Donna Hamer, David M, Shane Williamson and Dion (+ Kay Smoljak, Malcolm Lambe, David Jacobson, Daryl Cook, Tony Goodson and Jozef Imrich).

Thanks also to all who dropped me an email during the week. I have re-read many of these emails (it’s much easier than visualising in front of the vanity). Your kind words give us strength.

Thanks to Genevieve Tucker who helped knock up the HELP page (even though she had to re-post her blogs twice…and still got it wrong…….your secret’s safe here heheh)

the first six dot balls

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AustralianBlogs.com.au is launched on Monday, March 20th 2006 with an email from Yaro Starak (our patron) informing me that he has posted this entry on his blog.

It’s white-knuckled stuff as the Refresh button gets more attention than an aussie travel ad in the mother country. With 30 or so blogs listed in the testing before launch, Michael Kordahi comes to the rescue with the first real Live (autonomous) blog listing.

I perk up in my chair. Heave a sigh of relief before heading back to the comfort of the Refresh button.

This scene is repeated over the course of the next six days. Addicted to the web stats and scouring the web for signs of how disastrously we have done. What do people think of it? Will they submit their blogs? Will they come back and browse?

Dare I even hope that they might even mention it in passing to a friend?

But somehow, the blog submissions stagger in. I am in no doubt, it is because of Yaro’s pulling power.

He emails me to tell me it is on ProBlogger.

ProBlogger!?!?! Are you serious?!?!?!? Darren Rowse?

Six days on, the count is at 208. I have lost countless hours reading blogs submitted during the week.

I write back to Yaro.

Mate.

The itch has been scratched. I can die a happy man.